[WPR] Marketing - Ben - March 24th

apologies for the gap in reporting - been relatively busy since ETHDenver with a few different workflows


  • API3 Catalog migrated to Contentful with new categories & tags
  • Discussions around navigation of Web3 API catalog
  • Sent follow up mailer to ‘API Access Request’ inbounds
  • Co-ordination with protocol ecosystems
  • Ecosystem presentation for Telos
  • Creation of animated API3 intro bumper with @can, applied to new Spotlight edits
  • Production of ecosystem updates & co-ordination with relevant partners + copywriter
  • Recording & cutting spotlight sessions with API Partners with editor
  • Started updated social media kit for partners with @ry
  • Started planning for enterprise marketing approach
  • Co-ordination internally & externally re creation of API3 educational materials. 10 part video guide high-level idea.

Partnerships / BD

  • 3x dApp meetings with PoC potential, 1 x API Alliance meeting (gamescore), 1x new implementation partner (Gigster), 2x protocol meets, 1x Open Finance platform meet
  • Had a range of follow ups post-ETHDenver of good quality, taken a few weeks to work through


  • Set up & populated ‘ecosystem tracker’ ‘protocol pipeline’ & ‘dApp new biz pipeline’ spaces on Monday
  • Co-ordination with integrations / dapps bd / protocols / enterprise teams re alignment for marketing readiness of projects