Team: API LatAm
Period: 1 Aug 2023 - 31 Dec 2023 (5 months)
Cycle: #6
Amount Requested: 58,025 USDC
Destination: 0x13B06db56A686271a73C39B8d8C9dba13B4DF567
TL;DR:
-
Our primary development efforts have been QuantumFair, a raffle marketplace.
-
QuantumFair aims to abstract the QRNG complexities and allow nontechnical people to utilize one of QRNG’s prime utilities: Raffles.
-
In turn, QuantumFair becomes a living marketing vehicle for API3 on top of QRNG.
-
We are pleased to announce that our MVP demo version is now live at QuantumFair.com, password: “AIRNODE”
-
In October, we plan BETA release and will go to audits and go entirely live by EOY.
-
If we create a token, up to 10% will be airdropped to API3 addresses that have voted on this and previous API LatAm proposals as a show of “thank you” and hopes for continued long-term alignment with API3; further details will come with time.
-
We are aligned with IB20N24 mission and see ourselves as a satellite for Marketing and Business Development in increasing API3’s brand awareness.
Proposal:
The purpose behind QuantumFair (QF) is based on the idea that API3 marketing and business development has at least three external faces: One to dApps and its internal teams, the other to chains and its developers, and the third to dApps and its community. Our focus is on the third.
QF objective is to help the API3 brand become known as a trusted Oracle network in communities by facilitating value transference through raffles. For example, the ideal symbiotic relationship will be QF launches a raffle with a dApp and their community, where the dApp raffles their own prizes. This gives free marketing, but more importantly, it begins a trust-building relationship between the dApp, community, and API3 for future Oracle services.
QF allows anyone to deposit their prize (an NFT and/or ERC-20 pool) in a QuantumFair Vault. The raffle owner sets out their parameters (ticket price, ticket asset, raffle objective, reserve price, and expiry date). QRNG chooses the winners. The prize and funds are trustlessly transferred to the winner and predetermined addresses.
In addition to the QuantumFair development, the API LatAm team will continue to market and educate in the API3 Spanish channel, where its Twitter (X) account has almost reached 1,000 people and has networked with numerous Spanish communities across Web3.
Below are our marketing and technical accomplishments in the last four months and what we hope to accomplish in the next cycle.
Technical Abstract
We’ve developed a scalable and maintainable suite of contracts for creating randomized dynamics onchain, making use of QRNG technology and solidity patterns, providing users with different experiences on a web platform, starting with the generation of raffles, and enabling the continuous addition of more products.
Core Architecture
- QRNG: We use the QRNG airnode as a source of randomness for our services through a requester contract that handles the specifics of each module in the suite of contracts.
- Vaults: We have a set of contracts that enables a secured storage of assets for safekeeping during the duration of said dynamics available in the platform. The vaults can hold ERC20 and ERC721 tokens, and ETH. Having traceability and ownability of each of those to avoid any frontrunning attack and prevent at its utmost any loss in user tokens.
- Raffle: We implement a dynamic through a raffle service with different configurations, enabling players to distribute assets from a
creator
to theparticipants
in the activity. The set of configurations are managed through parameterization, and the contracts are deployed using a minimal clonable proxy (MCP) pattern.
Workflow
We have different workflows based on the parametrization of the contract, but a general outlook will look as it follows:
- The
creator
initializes a new raffle, with a contract being created as a Beacon Proxy using the MCP in the entry point contract.
- As the contracts get created, the raffle state is set to uninitialized, the user then should
open
up the contract and lock the assets that will be used for the dynamic in a vault, that’s also generated using the factory pattern.
- With the contract in an
open
state, then users can register themselves as participants by paying or not a specified fee in ETH or a predefined ERC20 token. - After the time is over, the raffle should be set to
close
. At this step for picking a winner, the contract makes a call to the Airnode through our requester contract.
- Lastly, we retrieve the results after the request is fulfilled, and set the winner, and wrap up the raffle contract in a
finished
state.
Marketing
We created social media content based on research about the various products offered by API3, presenting it in a simple manner to educate the LatAm community. Additionally, parallel efforts were made in crafting strategies to enhance the reach and dissemination of the content.
Objectives:
- Increase Reach: With the changes made to the Twitter platform (X), the strategy has shifted towards creating more humanized tweets to foster interactions within the community. Throughout August and September, various approaches were implemented in how we engage and produce content to impact the web3 community significantly. The results are as follow:
MAY | JUNE | JULY | AUGUST | SEPTEMBER |
---|---|---|---|---|
REACH | REACH | REACH | REACH | REACH |
40200 | 32300 | 52500 | 18000 | 21500 |
FOLLOWERS | FOLLOWERS | FOLLOWERS | FOLLOWERS | FOLLOWERS |
7 | 12 | 10 | 198 | 107 |
LIKES | LIKES | LIKES | LIKES | LIKES |
223 | 300 | 632 | 400 | 567 |
RT | RT | RT | RT | RT |
113 | 145 | 217 | 196 | 213 |
REPLIES | REPLIES | REPLIES | REPLIES | REPLIES |
28 | 50 | 131 | 50 | 81 |
ENGAGEMENT | ENGAGEMENT | ENGAGEMENT | ENGAGEMENT | ENGAGEMENT |
22% | 57% | 63% | 5% | 6% |
-
Followers: The goal was to increase the number of followers on the account. Our follower base grew by creating more relatable and friendly posts, educational content about API3 products, interacting with other accounts, and following back.
-
Digestible Content: In the case of Medium, our aim was to create valuable and engaging blog posts for the community, integrate them with API3 products, and share this content on the social media profiles of each team member. We succeeded in keeping the blog active with consistent views.
May | June | July | August | September | ||
---|---|---|---|---|---|---|
Views | Views | Views | Views | Views | Claps | |
General | 12 | 66 | 163 | 97 | 151 | |
Acceso a datos descentralizados, seguridad y confianza en la Web3 | by API3 DAO Español | Medium | x | 15 | 61 | 40 | 37 | 161 |
https://medium.com/@API3Spanish/latinoamérica-un-territorio-lleno-de-potencial-para-la-web-3-dacfc6a4f695 | x | x | 52 | 35 | 58 | 212 |
Medium | x | x | x | x | 46 | 250 |
- Connections: Social media growth isn’t solely the work of one individual; that’s why we form alliances with significant communities within the web3 ecosystem. One notable example is Criptocuriosas, which boasts active members in DAOs such as Bankless and Maker. This partnership aims to build trust within our community and bring us closer together.
Work Flow
The content strategy was devised by Diego, who selected the topics to be addressed, determined which points to explain, and decided on the approach to ensure general audience comprehension.
Alejandro was responsible for crafting persuasive copywriting and images and handling the writing tasks. He also monitored comments, interactions, and responses on social media.
Jessika conducted research, wrote original blog content, and also assisted in editing Twitter posts. She played a collaborative role and provided support in text editing, market research, and establishing partnerships with communities, becoming an ambassador for Criptocuriosas.
Furthermore, as part of our connections’ strategy, Spaces were introduced. Diego was behind this special content creation, designed to facilitate connections and enhance our positioning within various web3 communities.
Marketing Next Cycle
Alignment with the new perspective of DAO marketing, we’ve decided to focus our efforts in the coming months as follows:
Content Creation
Objective: Generate content for all levels of knowledge to attract users of varying expertise levels, from curious newcomers to experts. This approach will increase our visibility on social media and attract more developers and individuals interested in API3 products.
Tweets: Create interactive community tweets and dynamic thread explanations of API3 products.
Medium: Produce creative and technical content about different API3 products, intertwining them with topics of interest to the LatAm community. Articles should be concise, not exceed 1000 words, and include original images we created.
Spaces: Host two monthly Spaces sessions with Latin American communities to enhance visibility and strengthen alliances with other communities while providing educational content.
These Spaces will be directly with the Latin communities of the networks compatible with API3 oracles.
Monthly Grants
Name | Role | Amount (USDC) |
---|---|---|
Rob | Co-lead | 0 |
Andres | Co-lead | 3,500 |
Giancarlo | Tech Developer | 3,000 |
Topo | Designer | 1,500 |
Marketing | 3 x Team | 2,550 |
Total | 10,550 | |
Total 5 months: | 52,750 |
Expenses
+10% overhead ($52,750) | 5,275 | |
---|---|---|
Grand Total: | 58,025 |